Privacy Policy

This Privacy Policy explains how NEH LABEL LLP, operating under the brand name The Neh Store (“NEH”, “we”, “us” or “our”), collects, uses, stores, processes and protects personal information when you visit or use www.thenehstore.com (the “Website”), place an order, contact us, or otherwise interact with us.

NEH is committed to protecting your privacy and handling your personal information in accordance with applicable laws of India, including the Digital Personal Data Protection Act, 2023, the rules made thereunder as applicable from time to time, and other applicable laws relating to the protection of personal information.

By using our Website or providing personal information to us, you acknowledge that you have read and understood this Privacy Policy.

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1. ABOUT US

The Website is operated by:

NEH LABEL LLP

Trading as The Neh Store

252-A, Shahpurjat

New Delhi – 110049

India

GSTIN: 07AAOFN0545R1ZM

Email: info@thenehstore.com

Website: www.thenestore.com

For privacy-related questions, requests or complaints, you may contact us at info@thenehstore.com.

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2. INFORMATION WE COLLECT

Depending on how you interact with us, we may collect the following information.

Information you provide to us

This may include:

Name

Email address

Mobile or telephone number

Billing address

Shipping/delivery address

Order and purchase information

Product preferences and sizing information that you voluntarily provide

Information provided when requesting an alteration

Information provided when contacting customer service

Information relating to returns, refunds, complaints or other customer-service requests

Reviews, feedback, photographs or other content you voluntarily submit

Information provided through forms, promotions, surveys or other interactions with NEH

Payment information

When you make a purchase, payment information is processed through the payment gateway or payment service provider selected at checkout.

Depending on the payment method, this may include payment-related information, transaction identifiers and payment status.

We do not ordinarily store complete credit or debit card details on our own systems. Payment information is processed by the relevant payment service provider in accordance with its applicable privacy and security practices.

Information collected automatically

When you access our Website, certain technical information may automatically be collected, including:

IP address

Browser type and version

Device type

Operating system

Approximate location derived from technical information

Pages visited

Referring website or source

Date and time of access

Website interaction information

Cookies and similar technologies

Information relating to Website performance and usage

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3. HOW WE USE YOUR INFORMATION

We may use personal information for the following purposes:

Processing and fulfilling orders

We may use your information to:

Process and confirm orders

Process payments

Prepare products

Arrange delivery

Provide order and delivery updates

Provide customer support

Process applicable cancellations, returns, refunds or alterations

Maintain transaction and accounting records

Customer communication

We may use your information to:

Respond to enquiries

Provide customer support

Communicate with you about your order

Address complaints or requests

Send service-related communications

Provide information necessary to fulfil our services

Improving our Website and services

We may use information to:

Improve our Website

Understand how customers use our Website

Improve products and services

Analyse Website performance

Identify technical problems

Develop new products and services

Marketing communications

Where permitted by applicable law and where required, with your consent, we may send you communications regarding:

New collections

Product launches

Promotions and sales

Events

Special offers

Other NEH updates

You may opt out of marketing communications at any time by using the unsubscribe mechanism provided in the communication or by contacting us at info@thenehstore.com.

Withdrawal of consent will not affect processing that we are otherwise permitted or required to undertake under applicable law.

Security and fraud prevention

We may process information to:

Detect and prevent fraud

Protect our Website and systems

Investigate security incidents

Prevent unauthorised or unlawful activity

Protect our legal rights

Enforce our Terms & Conditions

Legal and regulatory compliance

We may process or disclose information where necessary to comply with applicable laws, regulations, court orders, legal processes or lawful governmental requests.

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4. BASIS FOR PROCESSING PERSONAL INFORMATION

We process personal information only for lawful purposes permitted under applicable Indian law.

Depending on the circumstances, processing may be carried out:

With your consent;

To provide a service or complete a transaction requested by you;

To comply with a legal obligation;

For purposes otherwise permitted under applicable law; or

For other lawful purposes recognised under applicable law.

Where consent is required, we will seek consent in an appropriate manner and explain the purpose for which the information is being collected and used.

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5. WITHDRAWAL OF CONSENT

Where we process your personal information based on your consent, you may withdraw your consent by contacting:

info@thenehstore.com

Withdrawal of consent will not affect the lawfulness of processing carried out before such withdrawal.

Please note that withdrawing consent may affect our ability to provide certain services where the relevant information is necessary to provide those services.

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6. SHARING OF PERSONAL INFORMATION

We may share personal information where reasonably necessary to operate our business and provide our services, and as permitted by applicable law.

This may include sharing information with:

Shopify and other Website technology providers

Payment gateways and payment processors

Courier and logistics providers

Website hosting and infrastructure providers

Customer support and communication service providers

Marketing and analytics providers

IT, cybersecurity and fraud-prevention providers

Professional advisers, including lawyers, accountants and auditors

Government authorities, regulators, courts or law-enforcement agencies where required or permitted by law

A successor entity in connection with a merger, restructuring, acquisition, sale or transfer of all or part of our business

We expect service providers handling personal information on our behalf to process such information only for authorised purposes and to maintain appropriate safeguards as required by applicable law.

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7. SHOPIFY

Our Website is hosted and operated using Shopify’s e-commerce platform.

Shopify may process information relating to your use of our Website, account and transactions.

Such processing is subject to Shopify’s applicable terms and privacy practices.

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8. PAYMENT SERVICE PROVIDERS

Payments made through the Website may be processed by third-party payment service providers, including the payment providers made available at checkout.

We do not control the independent privacy practices of third-party payment providers.

You should review the applicable privacy policy of the relevant payment provider where appropriate.

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9. INTERNATIONAL PROCESSING AND TRANSFERS

Some of our technology, payment, logistics, analytics or other service providers may process personal information from locations outside India.

Where personal information is transferred or processed outside India, we will do so in accordance with applicable Indian law and any applicable restrictions or requirements prescribed by the Government of India.

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10. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

Completing transactions;

Providing customer support;

Maintaining business and financial records;

Complying with legal and regulatory obligations;

Resolving disputes;

Preventing fraud or misuse; and

Enforcing our agreements.

When personal information is no longer required for a lawful purpose, we will take reasonable steps to delete, anonymise or otherwise dispose of it in accordance with applicable law.

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11. COOKIES AND SIMILAR TECHNOLOGIES

Our Website uses cookies and similar technologies to provide essential Website functionality, remember preferences, understand Website usage, improve performance and, where permitted, support marketing and advertising activities.

These may include:

Session cookies

Shopping-cart cookies

Security and authentication cookies

Preference cookies

Analytics cookies

Marketing and advertising cookies

Some cookies may be necessary for the Website to function and may not be capable of being disabled.

Where available, you may manage certain cookie preferences through the Website. You may also control cookies through your browser settings.

Disabling certain cookies may affect the functionality of the Website.

The specific cookies used by Shopify and third-party applications may change from time to time. Accordingly, this Privacy Policy is not intended to be an exhaustive technical list of every cookie that may be used on the Website.

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12. DATA SECURITY

We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, misuse, loss, destruction, alteration or disclosure.

However, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.

While we take reasonable precautions to protect your information, we cannot guarantee absolute security of information transmitted to or stored by us or our service providers.

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13. YOUR RIGHTS

Subject to applicable law, you may have rights in relation to your personal information, including rights to:

Obtain information about the processing of your personal information;

Request access to personal information as permitted by law;

Request correction or updating of inaccurate information;

Request deletion or erasure where applicable;

Withdraw consent where processing is based on consent;

Raise a grievance regarding our processing of your personal information; and

Exercise other rights available under applicable law.

Requests may be submitted to:

info@thenehstore.com

We may need to verify your identity before processing certain requests.

Requests will be handled in accordance with applicable law and applicable statutory timelines.

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14. GRIEVANCE REDRESSAL

If you have a concern, complaint or grievance regarding our collection, use or processing of your personal information, please contact us at:

NEH LABEL LLP

252-A, Shahpurjat

New Delhi – 110049

India

Email: info@thenehstore.com

We will review and address privacy-related grievances in accordance with applicable law.

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15. CHILDREN’S PRIVACY

Our Website is intended for general consumers and is not specifically directed at children.

We do not knowingly seek to collect personal information from children except where permitted by applicable law and with any consent or authorisation required by law.

If you believe that personal information of a child has been provided to us in circumstances where such collection was not permitted, please contact us at info@thenehstore.com.

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16. THIRD-PARTY WEBSITES

Our Website may contain links to websites, applications or services operated by third parties.

This Privacy Policy does not apply to third-party websites or services that we do not control.

We encourage you to review the privacy policies of third-party websites before providing them with personal information.

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17. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our business, technology, services, privacy practices or applicable law.

Any updated version will be posted on the Website with a revised effective date.

Where required by applicable law, we will provide additional notice or obtain consent for material changes.

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18. CONTACT US

For questions, requests or complaints relating to this Privacy Policy or the handling of your personal information, please contact:

NEH LABEL LLP

Trading as The Neh Store

252-A, Shahpurjat

New Delhi – 110049

India

GSTIN: 07AAOFN0545R1ZM

Email: info@thenehstore.com

Website: www.thenehstore.com